PRESS RELEASE
For immediate distribution
YELLOW BRICK GAMES SIGNS A MARKETING AND
DISTRIBUTION AGREEMENT WITH PRIVATE DIVISION
Quebec, March 17, 2022 – Yellow Brick Games, an independent Quebec video game studio is teaming up with Private Division, a publishing label of Take-Two Interactive Software, Inc. Private Division will publish Yellow Brick Games’ first title, an unannounced IP that has been in development for the past year. This is the international publisher’s first collaboration with a Quebec City studio.
“This partnership is ideal for us. Private Division is an industry leader that shares our creative outlook and vision. The agreement, which provides us with additional networking expertise, market access, and financing, leaves us better able to focus on development of both our IP and a healthy team culture, which is critical for success in today’s industry.” says Thomas Giroux, Yellow Brick Games’ Co-founder, and Chief Executive Officer.
“We’re thrilled to partner with Yellow Brick Games to publish their debut title. This team’s talent is undeniable, and I am incredibly excited for the world to see what they are working on. We’re supporting them with our full stable of capabilities, from marketing and sales to release management and quality assurance, and more,” said Kari Toyama, Executive Producer at Private Division.
Private Division, which is headquartered in New York with offices in Seattle, Las Vegas, Munich, and Singapore, specializes in the marketing, production, and global distribution of video games created by the industry’s leading creative talent, often from independent studios. Private Division publishes the recentlylaunched OlliOlli World, along with the beloved Kerbal Space Program, the smash hit The Outer Worlds and more.
FIRST LOOK!
Yellow Brick Games is leveraging the announcement of this major partnership to reveal two concept images, as well as additional details regarding the original IP that its team is developing. The offering will be a fresh approach to the action role-playing game (RPG) genre set in a unique fantasy universe that will be distributed on PlayStation®5, Microsoft Xbox Series X|S, and PC.
“We’ve made incredible progress thus far and feel fortunate to have such high caliber talent come together. Under the creative helm of Mike Laidlaw and armed with Unreal Engine 5, we are truly making magic come true every day. If building a new fantasy Action RPG within an environment of support and respect sounds interesting, please let us know. We’re always looking for other great talented gaming developers to join us on this journey,” says Jeff Skalski, Executive Producer, COO and Co-founder at Yellow Brick Games.
Yellow Brick Games’ unannounced title will be a fresh approach to the action role-playing game (RPG) genre set in a unique fantasy universe.
The Yellow Brick Games team, which now includes 30 skilled professionals gathered from various major studios such as BioWare, Ubisoft, Gearbox, and Electronic Arts, has doubled in size since the studio opened in 2020. Around twenty other developers are expected to join the company by the end of the year. Several positions are available now with more planned to open throughout this year.Yellow Brick Games, while adopting a hybrid flexible work model, has also elected to move into brand new modern premises, located in the heart of the Saint-Roch district, the epicenter of techno-creative innovation in Quebec City.
ABOUT YELLOW BRICK GAMES
Yellow Brick Games, which was founded two years ago in Quebec City by four video game industry veterans, is an independent studio dedicated to creating high-quality original titles. The studio leverages the founders’ vast experience in the production of world-renowned franchises through an agile and human approach, which brings game production back to the pure and simple pleasures of creating original and exciting experiences for the most demanding international gamers.
Yellow Brick Games | yellowbrickgames.ca
MEDIA CONTACTS:
Philippe Beliveau | philippe@fernandezcom.ca
418-559-0580